Tim Lyons - ProFit & Legacy Personal Training

Tim Lyons is the founder and CEO of ProFit Marketing Solutions and Legacy Personal Training (Formally Pulse Fitness Training Facility est. 2008). Tim has spent the last 13 years as gym owner and operator in the fitness industry. 

Tim knows firsthand the challenges of gym ownership and understands the need for reliable, results-driven solutions for fitness operators.

As the Founder of ProFit Marketing Solutions, Tim and his team have developed industry-specific business strategies and has helped more than 1200 fitness professionals learn how to successfully market and deliver their products and services, and progress into a lifestyle of profit and freedom.

As the author of bestselling published book Built to Grow, The Gym Owners Guide to Success and Scalability, and the creator and host of weekly Podcast, Built to Grow, Tim continues to speak from stage, coach, educate and inspire other business owners how to successfully operate and scale their fitness businesses.

Lindsay Vastola - Vast Fitness

Blending her extensive service industry experience in corporate management and fitness entrepreneurship, Lindsay Vastola is the founder of VastPotential Fitness Leadership Development and the creator of MomentumPRO, a signature program platform for fitness and wellness companies. 

She is the founder of Body Project Fitness, former editor of Personal Fitness Professional (PFP) magazine, advisory board member, and experienced speaker and coach across industries specializing in creating signature experiences, Emotional Intelligence (EQ) and communication, and personal leadership.

Rick Mayo  - Alloy

Rick Mayo not only talks the talk, he most certainly walks the walk.  

Since 1992, Rick has been operating a personal training business. RIck and the Alloy team have established a proven highly effective fitness platform and business management solutions that have delivered real results and served millions of members in thousands of fitness facilities throughout the world.

Rick is a featured speaker at conferences domestically and internationally, addressing a host of topics like how to best sell and service personal training, leadership, and trends in the fitness industry. A subject matter expert in personal training, Rick has written numerous articles on the business of fitness for trade journals and contributes regularly to national publications such as Men’s Health. Rick sits on the board for the GA State exercise science department as well as the Atlanta School of Fitness. Rick is also an NSCA certified personal trainer and serves on the board for the Industry Board of Advisors for the American Council on Exercise (ACE). Rick is also a Think Tank Adviser for the Gold’s Gym Franchisee Association and sits on the advisory board for the Association of Fitness Studios.

In 2018, Alloy was awarded the AFS Fitness Business of the Year. The award represents a studio or gym that excels in all areas of business, and whose owner has demonstrated the ability to create unsurpassed customer experiences, dedicated staff, motivated clients and leadership in their community.

Justin & Theresa Kegley - Movement Fitness

Justin Kegley is a sports performance specialist, transformation expert, and motivational speaker. He has been voted the Best Personal Trainer in Rockford, IL, and is the founder of Movement Fitness - a personal training and sports performance facility. He is an energetic and passionate coach with over 15 years of experience transforming his clients' lives. 

Justin’s purpose is to help his clients achieve the Be Great Today Mindset. He believes that everyone can reach their full potential through being intentional with their actions and attitude. His diversity of training comes from understanding what it took to change himself into his best version. He is married to Theresa, and together they have 3 very energetic boys, Riley, Cooper, and Colton. 

Theresa Kegley worked side-by-side with her husband, Justin, in opening Movement Fitness to serve clients ranging from the ages of 10 to 84 years old. Her desire is to not only help people in the Rockford community MOVE better but to be the BEST versions of themselves. 

Theresa previously worked in marketing for Walt Disney World in Orlando, FL before moving to Rockford, IL 16 years ago, where she became passionate about the local nonprofit sector. She began working at Heartland Community Church, and later became the Director of Development for Hope for Haitians, as well as the Development Director of The Pregnancy Care Center of Rockford. In 2019, Theresa was named one of Rockford’s 40 Under 40 Leaders. 

Along with serving and volunteering for many local nonprofit organizations, Theresa is also the owner and manager of a 6th generation grain farm operation.

John Farkas - Blue Ocean Fitness

Author, speaker, and coach, for over 17 years John Farkas has been committed to the fitness industry in every way imaginable. In 2011, John founded Blue Ocean Fitness, a semi-private training studio that prides itself on creating an amazing customer experience through “Sweat, Smiles & Sarcasm.”

By leveraging his 7 Steps to an Amazing Customer Experience, John has developed a business that runs almost exclusively on referrals. John is passionate about sharing his knowledge with fellow gym owners to help them build and maintain a strong customer base. A customer base that is not only loyal, but that creates a constant cycle of referrals through the door.